Purchase and subscription validation

Purchase and subscription validation ensures that only real, store-confirmed in-app purchases and subscriptions are measured in AppsFlyer. It improves revenue accuracy, helps prevent reporting errors, and supports better campaign decisions.

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Note

For background information, see Purchase and subscription validation in the Knowledge Base.

AppsFlyer offers two products to support purchase validation:

• Receipt validation – A free, lightweight solution for basic in-app purchase verification.
• ROI360 Store revenue – A premium, comprehensive solution for full revenue accuracy, including subscription lifecycle coverage and net revenue reporting.