In-App Events

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Overview

In-App Events provide insight on what is happening in your app. It is recommended to take the time and define the events you want to measure to allow you to measure ROI (Return on Investment) and LTV (Lifetime Value).

Recording in-app events is performed by calling sendEvent with event name and value parameters. See In-App Events documentation for more details.

Find more info about recording events here.

Send Event

void sendEvent(string eventName, Dictionary<string, string> eventValues)

parametertypedescription
eventNamestringThe name of the event
eventValuesDictionary<string, string>The event values that are sent with the event

Example:

Dictionary<string, string> eventValues = new Dictionary<string, string>();
eventValues.Add(AFInAppEvents.CURRENCY, "USD");
eventValues.Add(AFInAppEvents.REVENUE, "0.99");
eventValues.Add("af_quantity", "1");
AppsFlyer.sendEvent(AFInAppEvents.PURCHASE, eventValues);

Logging revenue

You can send revenue with any in-app event. Use the AFInAppEvents.REVENUE event parameter to include revenue in the in-app event. You can populate it with any numeric value, positive or negative.

The revenue value should not contain comma separators, currency signs, or text. A revenue event should be similar to 1234.56, for example.

Currency code requirements when sending revenue events

  • Default currency: USD

  • Use a 3-character ISO 4217 code (an example follows).

  • Set the currency code by calling the API:

    AppsFlyer.setCurrencyCode("ZZZ")

Example: In-app purchase event with revenue
This purchase event is for 200.12 Euros. For the revenue to reflect in the dashboard use the following.

using System.Collections.Generic;

Dictionary<string, string> purchaseEvent = new Dictionary<string, string> ();
purchaseEvent.Add(AFInAppEvents.CURRENCY, "EUR");
purchaseEvent.Add(AFInAppEvents.REVENUE, "200.12");
purchaseEvent.Add(AFInAppEvents.QUANTITY, "1");
purchaseEvent.Add(AFInAppEvents.CONTENT_TYPE, "category_a",);
AppsFlyer.sendEvent ("af_purchase", purchaseEvent);

📘

Note

Do not add currency symbols to the revenue value.

Logging negative revenue

Record negative revenue using a minus sign.

  • Revenue value is preceded by a minus sign.
  • The event name has a unique value, "cancel_purchase". This lets you identify negative revenue events in raw data reports and in the Dashboard.

Example: App user receives a refund or cancels a subscription

using System.Collections.Generic;

Dictionary<string, string> purchaseEvent = new Dictionary<string, string> ();
purchaseEvent.Add(AFInAppEvents.CURRENCY, "USD");
purchaseEvent.Add(AFInAppEvents.REVENUE, "-200");
purchaseEvent.Add(AFInAppEvents.QUANTITY, "1");
purchaseEvent.Add(AFInAppEvents.CONTENT_TYPE, "category_a");
AppsFlyer.sendEvent ("cancel_purchase", purchaseEvent);

In-app purchase validation

For In-App Purchase Receipt Validation, follow the instructions according to your operating system.

Notes
Calling validateReceipt automatically generates an af_purchase in-app event, so you don't need to send this event yourself.
The validate purchase response is triggered in the AppsFlyerTrackerCallbacks.cs class.

void validateAndSendInAppPurchase(string productIdentifier, string price, string currency, string tranactionId, Dictionary<string, string> additionalParameters, MonoBehaviour gameObject)

//To get the callbacks
//AppsFlyer.createValidateInAppListener ("AppsFlyerTrackerCallbacks", "onInAppBillingSuccess", "onInAppBillingFailure");
AppsFlyer.validateReceipt(string publicKey, string purchaseData, string signature, string price, string currency, Dictionary additionalParametes);

using UnityEngine.Purchasing;
using AppsFlyerSDK;

public class AppsFlyerObject : MonoBehaviour, IStoreListener, IAppsFlyerValidateReceipt
{

    public static string kProductIDConsumable = "com.test.cons";

    void Start()
    {
        AppsFlyer.initSDK("devKey", "devKey");
        AppsFlyer.startSDK();
    }

    public PurchaseProcessingResult ProcessPurchase(PurchaseEventArgs args)
    {
        string prodID = args.purchasedProduct.definition.id;
        string price = args.purchasedProduct.metadata.localizedPrice.ToString();
        string currency = args.purchasedProduct.metadata.isoCurrencyCode;

        string receipt = args.purchasedProduct.receipt;
        var recptToJSON = (Dictionary<string, object>)AFMiniJSON.Json.Deserialize(product.receipt);
        var receiptPayload = (Dictionary<string, object>)AFMiniJSON.Json.Deserialize((string)recptToJSON["Payload"]);
        var transactionID = product.transactionID;

        if (String.Equals(args.purchasedProduct.definition.id, kProductIDConsumable, StringComparison.Ordinal))
        {
#if UNITY_IOS

            if(isSandbox)
            {
                AppsFlyeriOS.setUseReceiptValidationSandbox(true);
            }

            AppsFlyeriOS.validateAndSendInAppPurchase(prodID, price, currency, transactionID, null, this);
#elif UNITY_ANDROID
        var purchaseData = (string)receiptPayload["json"];
        var signature = (string)receiptPayload["signature"];
        AppsFlyerAndroid.validateAndSendInAppPurchase(
        "<google_public_key>", 
        signature, 
        purchaseData, 
        price, 
        currency, 
        null, 
        this);
#endif
        }

        return PurchaseProcessingResult.Complete;
    }

    public void didFinishValidateReceipt(string result)
    {
        AppsFlyer.AFLog("didFinishValidateReceipt", result);
    }

    public void didFinishValidateReceiptWithError(string error)
    {
        AppsFlyer.AFLog("didFinishValidateReceiptWithError", error);
    }

}

Updated 6 months ago