Input parameters

The following table lists the possible parameters OneLink can pass as an input.

The input map holds two kinds of data:

Attribution data
Data defined by the marketer in the link (parameters and values)
Parameters can be either:
- AppsFlyer official parameters.
- Custom parameters and values chosen by the marketer and developer.

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Note

The following table is relevant for AppsFlyer SDK 5.4.1 and above.

Parameters may not be present or renamed in earlier SDK versions

The parameters not marked as deprecated are relevant for all OneLink types:

Short URL

Long URL

All OS's links:

Android App Link

Universal Links

URL schemes (both iOS and Android)

Parameter name	Type	Description	Remarks
af_dp	String	URI scheme URL.	Fallback to App Link. For example: afbasicapp://mainactivity
link	String	The full link that was used to perform the deep link.	Example: https://onelink-basic-app.onelink.me/H5hv?pid=Email&c=fruit_of_the_month
deep_link_value	string	The value name for the specific in-app content that users will be directed to.
pid (media source)	String	OneLink's media source, e.g. email, SMS, social media.
install_time	String	Time of the first app launch.	Deprecated Example: 2020-05-06 13:51:19
scheme	String	The first word in the URL, that identifies the protocol to be used to access the resource on the Internet. For example: mygreatapp://mainactivity or https://killerapp.onelink.me/coolactivity/H7JK	Deprecated Never use `http` or `https` for URI schemes
host	String	Identifies the host that holds the resource. For example: mygreatapp://mainactivity or https://killerapp.onelink.me/coolactivity/H7JK	Deprecated
path	String	The specific resource in the host that the web client wants to access. For example: https://killerapp.onelink.me/coolactivity/H7JK	Deprecated Not relevant for URI schemes
shortlink	String	A shortened URL, with significantly fewer characters than the original link. For example: https://killerapp.onelink.me/coolactivity/H7JK/checkitout
af_web_id	String	Token for People Based Attribution.
af_status	String	Deprecated	Passed only in URI scenario
af_deeplink	Boolean	Deprecated	Passed only in URI scenario
c (campaign)	String	Name of the marketing campaign.	The value set by the marketer in the AppsFlyer dashboard.
is_retargeting	Boolean	Marks the link as part of a retargeting campaign.	The value is set by the marketer.
af_ios_url	String	Fallback URL when deep linking fails on an iOS device.	Passed to Android devices as well, even when not relevant
af_android_url	String	Fallback URL when deep-linking fails on an Android device.
af_sub[1-5]	String	Optional custom parameter defined by the advertiser.	Values set by the marketer in the AppsFlyer dashboard. Recommended for passing parameters relevant for in-app routing.
af_adset	String	Adset is an intermediate level in the hierarchy between campaign and ad.	Value set by the marketer in AppsFlyer's dashboard
af_channel	String	The media source channel through which the ads are distributed. For example: UAC_Search, UAC_Display, Instagram, Facebook Audience Network etc.	Value set by the marketer in AppsFlyer's dashboard
af_adname	String	Ad name provided by the marketer/publisher.	Value set by the marketer in AppsFlyer's dashboard
af_cost_currency	String	3 letter currency code compliant with ISO-4217. For example, USD, ZAR, EUR [Default]: USD	Value set by the marketer in AppsFlyer's dashboard
af_cost_value	String	Cost value in using cost currency.	Value set by the marketer in AppsFlyer's dashboard
af_click_lookback	String	Configurable number of days for the lookback click attribution period.	Value set by the marketer in AppsFlyer's dashboard
af_force_deeplink	Boolean	Force deep linking into the activity specified in af_dp value.	Relevant for iOS only. Value is passed to Android, even when not relevant.

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Note